St.Brendan's Masterclass in Service Design
Dec
7
to Dec 8

St.Brendan's Masterclass in Service Design

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Sergey

Sergey Yanovskiy

From winning a Gold at Cannes Lions to working as a specialist in Service Design in London in just a few years, it’s clear that Sergey has found the secret to bending the time-space continuum.

One of the most known Russian creatives of his generation, he worked at Proximity, BBDO Russia’s most awarded agency, got offered a job at AKQA London, became Creative Director at IPG/ADV Group (Lowe, McCann, FCB), Russia’s second biggest media hub, and became a communications advisor for Russia’s biggest bank. After doing a Master’s course in Digital Experience with Hyper Island in Manchester, he is now working as a Service Designer for Octopus Labs in London.


Masterclass overview

If you provide any kind of service, you start with a plan and a budget, for sure. Then everything is more or less trial and error. Or chance.

Our Service Design masterclass will give you the tools to design and control each and every stage of the experience you offer to your customers, identify gaps and fix pain-points, constantly being able to find opportunities for improvement.

No matter if that is a business or a birthday party.


Is this masterclass for me?

Whether you work for a game design company, own an online store or a bakery, you’re a lawyer, teach English or own your own ad agency, service design is essential for delivering the best experience to your customers.

In this increasingly competitive world you can’t leave your projects up to chance, you need to purposely design your customer’s journey, and this Masterclass will teach you how to do exactly that.

The Masterclass ideally suits:

  • Project and product managers;

  • Marketeers;

  • Customer service and customer experience specialists;

  • IT specialists working on client-facing and operational systems;

  • Product and service designers;

  • Everyone who is interested in this topic.

St.Brendan's philosophy is simple: learning by doing. St.Brendan students are the 1% that don't just build a career, they build a dream. That's why we do our best to help them work with the best teachers in the world. And that's why we don't do lectures or boring courses: we create masterclasses, designed to actually boost your skills, literally overnight.


DATE:DECEMBER 7TH & 8TH, 2018

LOCATION: CLUJ, TRANSYLVANIA, ROMANIA

GETTING THERE: LOW-COST DIRECT FLIGHTS

ACCOMMODATION: HOTELS / HOSTELS


160 euro (+VAT)

2-day workshop

30 seats left

 

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St. Brendan Masterclass in Creative Writing
Nov
9
to Nov 10

St. Brendan Masterclass in Creative Writing

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Will Awdry

Will Awdry

Will Awdry is a creative director at the Big Fish design consultancy.  He has worked in advertising for three and a half decades, mostly as a copywriter, creative director and - briefly -  acting managing director. He and his teams have made an impression and have received awards at D&AD, Cannes, the One Show and others.  Some of his clients, past and present, include Levi’s, Audi, Dove soap, Knorr, the BBC, The Guardian, WWF, BP and many, many others. Will has led D&AD’s Writing Course since 2000 for a wide range of groups from communication agencies to various clients and organizations around the world. He has also led several juries for writing awards.


Masterclass overview

In this two-day master class Will shares his own wisdom and experience, as well as that of the high profile professionals he has worked with. 

LEARNING OUTCOMES:

By the end of this Masterclass, you will:

  • possess a broader context in which to situate your writing

  • understand how to rapidly define your own workable strategies

  • know how to be a better self starter

  • appreciate how to keep the audience in mind

  • have practiced how to order your arguments most compellingly

  • have worked through several compression exercises

  • have identified different techniques for generating headlines fast

  • have learned how to access more richly persuasive content

  • have investigated how to keep your writing personal

  • have been exposed to headline generation techniques

  • be inspired to re-oxygenate your copywriting


Is this masterclass for me?

The Masterclass ideally suits:

  • Design and advertising copywriters

  • New copywriters who are just starting their careers 


  • People whose ambition is to become a copywriter 


  • Managers who find themselves having to write copy for their own businesses 


  • Working commercial writers who wish to polish their skills and re-ignite their enthusiasm

  • Art directors who’d like to learn more about copywriting 


  • Anyone who wishes to master the art of writing clearly and persuasively

St.Brendan's philosophy is simple: learning by doing. St.Brendan students are the 1% that don't just build a career, they build a dream. That's why we do our best to help them work with the best teachers in the world. And that's why we don't do lectures or boring courses: we create masterclasses, designed to actually boost your skills, literally overnight.


DATE: NOVEMBER 9TH & 10TH, 2018

LOCATION: BETFAIR ROMANIA DEVELOPMENT, CLUJ, ROMANIA

GETTING THERE: LOW-COST DIRECT FLIGHTS

ACCOMMODATION: HOTELS / HOSTELS


180 euro + TVA

2-Day workshop

SOLD OUT

 


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St.Brendan's Masterclass in Art Direction
Oct
5
to Oct 6

St.Brendan's Masterclass in Art Direction

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_alex_mini.jpg

Alexandra Taylor

Alexandra is the winner of D&AD President's Award, for outstanding contribution to creativity, the first female recipient in 52 years of D&AD. The D&AD Award is widely considered the most prestigious and difficult-to-win awards in design and advertising in Europe. Alexandra is teaching Art Direction for D&AD and the prestigious School of Communication Arts London. She has been awarded over 200 entries in the D&AD Annual, 16 pencils and several Golds and best overall tv ad at Cannes.


Masterclass overview

In this two-day master class Alexandra shares her own wisdom and experience, as well as that of the high profile professionals she has worked with. The first day of the two - day course is about the theory behind great art direction. The second day is simply about putting theory into practice and actually producing great art direction.

During the course she explains in detail her own work for significant brands, shares the work and advice of other pioneers and expert art directors and reveals how to get the best out of working with collaborators.


Is this masterclass for me?

If you work in design or advertising and you need to develop your skills with one of the greatest Art Directors of our times, this masterclass is for you.

St.Brendan's philosophy is simple: learning by doing. St.Brendan students are the 1% that don't just build a career, they build a dream. That's why we do our best to help them work with the best teachers in the world. And that's why we don't do lectures or boring courses: we create masterclasses, designed to actually boost your skills, literally overnight.


DATE: OCTOBER 5TH & 6TH, 2018

LOCATION: CLUJ, TRANSYLVANIA, ROMANIA

GETTING THERE: LOW-COST DIRECT FLIGHTS

ACCOMMODATION: HOTELS / HOSTELS


165 euro

2 days workshop

 

Limited seats available


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St.Brendan's Masterclass in Intrapreneurship
Sep
8
10:00 AM10:00

St.Brendan's Masterclass in Intrapreneurship

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_essi_mini.jpg

Essi Silvennoinen

Essi is a Team Coach at JAMK University of Applied Sciences, Tiimiakatemia, the most famous entrepreneurial school in Finland, the school that reinvented entrepreneurial education and inspired the creation of new Team Academies in 10 other countries around the world.

Essi has a long and wide experience in teamwork in R&D product development and team coaching. She is a holistic thinker, idea generator and a doer in one package. Her passions are sustainable business, sales and marketing.


Masterclass overview

Companies with a creative, entrepreneurial culture, rule the world. The secret is in team dynamics. But how can we build teams that build iconic products?

The answer comes from the Finnish school of entrepreneurship. Essi is a Team Coach at Tiimiakatemia, the school that reinvented entrepreneurial education and inspired the creation of new Team Academies in 10 other countries around the world.


Is this masterclass for me?

If you work in a company where the entrepreneurial culture is encouraged and nurtured and if you're part of the team that works in developing new products and you understand that building a super-team is key to your success, this masterclass is for you.

St.Brendan's philosophy is simple: learning by doing. St.Brendan students are the 1% that don't just build a career, they build a dream. That's why we do our best to help them work with the best teachers in the world. And that's why we don't do lectures or boring courses: we create masterclasses, designed to actually boost your skills, literally overnight.


DATE: SEPTEMBER 8TH, 2018

LOCATION: CLUJ, TRANSYLVANIA, ROMANIA

GETTING THERE: LOW-COST DIRECT FLIGHTS

ACCOMMODATION: HOTELS / HOSTELS


90 euro

1 day workshop

 

Limited seats available


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